At this time of year, everyone is looking for ways to say, “Thank You” to their clients. Sending a gift during the holiday season not only is a way to show your appreciation for their business this past year, but it is also a way to stay top of mind for the coming year. Below are a few promotional gift ideas that may be idea starters for your next promotional mailing.
With any gift, here are a few ways to make your gift more memorable. Think about the interests of your audience. What do they do on a daily basis? What items would they benefit from? The goal is to give them something they keep and use again and again, thus thinking of you over and over.
1. Portable power banks stay charged.
How many times have you been out somewhere and you realize that your phone is low on power? Think of the anxiety this causes. You can save the day with a portable power bank. This item comes in very handy when individuals are traveling for personal or business.
Quick Tip: If you choose to send power banks, they are made of lithium batteries, and your fulfilling house would need to be certified in handling these devices.
2. Umbrellas help in a pinch.
Where are they when you need them?! I am always looking around for umbrellas, in my car, in my bag, at home or in the office. An umbrella is an item you don’t think about until you are stuck somewhere without one.
3. Notebooks mean you are helpful.
Remember that saying? Come prepared to class. The expectation still holds true even after your school years. Having a notebook to jot down notes, to-dos, details are critical to personal success. Send an easy-to-use notebook that invites your customers to use daily. It’s a great constant reminder of your business and sets your name in a mindset of always being helpful.
4. Food is always a crowd pleaser.
Hersey’s kisses (Possibly branded on the bottom or if you are lucky you can find a style that is wrapped in your brand color. Hello, dark chocolate wrapped in purple!), a box of mints, a yummy cookie are all great ideas. Snacks are appreciated any time of year, but most of all when people are least expecting it. So think about sending snack based items “just because” and not when the office is already overrun with other yummy holiday goodies, this way you get the most bang for your buck.
5. Something truly unique makes you stand out.
Think of items that your clients haven’t seen or thought about as a promotional gift. In the past, we have sent out vials of artificial snow, wax letter seal kits, LP record, and many more. All you have to do is find a creative way to brand it. The idea is to be the talk of the office, having your name thrown around the water cooler because of the unique or fun gift is a great thing. The more time your name is heard or said in conversation is the best advertisement.
Overall, the most important question to ask is…
Will my promo stand out from the crowd?
If the answer is yes, send away! If no, let’s talk.